How we work
Start focused.
Keep what works.
Every engagement starts with a fixed, paid piece of discovery. You get a written plan whether or not we carry on together. Then we build, run and improve, one step at a time.
Fixed prices, written scope
You know what you are paying for before anything starts.
Process
Four steps, in order.
01
Discover
A workshop or audit. We look at your systems, data and goals and agree what to fix first. You leave with a written plan.
02
Build
Fixed scope, fixed price. We build what the plan recommends: websites, tracking, dashboards and automations.
03
Run
Support and improvement once it is live. Monthly, with a clear list of what gets done.
04
Lead
A fractional CTO or marketing director in your meetings, 3 to 6 days a month.
Packages
Five ways to work together.
All prices in GBP.
01 · Discover
Workshop
£950
Half day, remote or London
A focused session on one problem. We map what you have, what is not working and what to do next.
- Pre-session questions
- Half-day workshop
- Written summary and next steps
02 · Discover
Audit
£1,950
Credited against a build
A deeper look across your website, tracking, data and tools, ending in a prioritised plan.
- Systems and data review
- Tracking and reporting check
- Prioritised written plan
- Walkthrough call
03 · Build
Build
from £2,500
Fixed scope, 50% upfront
One defined project, delivered and handed over: a website, Shopify store, tracking, dashboard or automation.
- Agreed written scope
- Build, test and launch
- Documentation and handover
04 · Run
Partner
from £1,500 a month
Ongoing support and improvement
A monthly arrangement to keep things working and getting better after launch.
- Agreed monthly priorities
- Fixes and improvements
- Monthly check-in
05 · Lead
Lead
from £3,000 a month
3 to 6 days a month
Fractional CTO or marketing director. Strategy, suppliers and decisions, with hands-on build when needed.
- Leadership and team meetings
- Supplier and tool decisions
- Roadmap and budget ownership
Not sure which fits? The workshop is the easiest place to start.
Bigger builds, paid media or a larger team? Delivered with our agency partners, led by Kinsman & Co in London, with one senior lead throughout.
About Kinsman & Co → (opens in a new tab)Websites
Website prices.
Websites are fixed-scope builds, agreed in writing before work starts. Care keeps them maintained afterwards.
- from £3,500
Website sprint
A focused new site, designed and built quickly.
- from £7,500
Full website
A larger site with more pages, content and integrations.
- from £6,000
Shopify
New Shopify stores and migrations to Shopify.
- from £250 a month
Care
Updates, fixes and minor changes after launch.
Sprints, Full websites, Shopify, Care, Fixed prices, Written scope
Payment terms
- 50% upfront on builds
- The Discover audit fee is credited against a build
- Partner and Lead are invoiced monthly
- Fixed quotes. Changes to scope are agreed in writing first
What you need to provide
- One decision-maker who can approve work
- Access to the accounts involved: website, analytics, CRM, ad platforms
- Content, brand assets and product data where relevant
- Feedback at the review points we agree
FAQ
Questions, answered.
Click a question to open it.
Usually, yes. It is the quickest way to agree what to build and what it will cost. If you already have a clear brief, we can go straight to a Build quote.
Yes. If you go ahead with a Build, the £1,950 audit fee is credited against it.
Yes. Partner and Lead run month to month.
Mostly remotely, on UK hours. Workshops and key meetings can happen in London, planned in advance.
Start with a conversation.
A short call to see whether a workshop or audit is the right first step.